The exhibition Neo-Neon
at Plato Sanat is reviews how young artists in Turkey conceptually and formally deal with neon lights as artistic material. Since the beginning of the 20th century, neon lamps are enlightening our nights, and are attracting our attention in the darkness. At the beginning, mainly used for advertisement and commercial communication, especially in American cities, the shining sources became symbols of nightlife, modern consumerism, and the fast pulse of western urbanism. Since the 1980’s though, neon increasingly was exchanged with other technologies and techniques, so that today, nearly totally erased from our urban matrixes, it has a melancholic and anachronistic character. So, being a powerful sign of the modern metropolis in the 20th century, it is now a reference to its history. Still, in contemporary art, it is a popular tool of expression, in which mostly typographic, or abstract works are produced. The exhibition design at Plato Sanat is consequently and radically adjusted to the needs of such an exhibition, as it proposes an alternative curatorial model by turning the white cube into a black one. Its dark, labyrinth-like spatial structure resembles a strange city at night, where the audience strolls through its complex architectural texture in order to discover critical, ironical, astonishing, and beautiful comments on the world we live in.